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5 Content Marketing Strategies for Small Business

  One of the most effective, lowest-cost ways to drive traffic and build awareness for your business is through content marketing: creating and distributing relevant content to attract, acquire, and...

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What to Look for in a (Future) Content Marketer

  It’s always a pleasure to hear from my friend Raegan Hill. Not only is she one of Houston’s top marketing recruiters, but she’s also one of the best-informed people I know, always on top of current...

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“Contextually Aware” should already in your marketing plan.

  In the last two weeks I have had a few people call what I have been writing “cutting edge”. I have to scratch my head when I hear that. You see for the past 13+ years I have been in search marketing...

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How to Set Your Marketing Director Up to Fail

  We think marketing directors (and managers/coordinators) are heroes. They are tasked with the almost impossible job of creating visibility for the companies they work for, trying to integrate with...

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Your Marketing Strategy must have this…

…focus on RELATIONSHIP MARKETING to be successful in 2015. I have come full circle on this topic. Client service will be coming back in a huge way. I am not alone in this thinking. Some great people...

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Sell Dreams NOT Products

  Do you view Steve Jobs as a great salesperson? The fact is that he was one of the best salespeople in the industry and most see him as an innovator and a visionary, unfortunately innovation and...

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Working in Sales

  If you enjoy interacting with all kinds of people and live for the satisfaction of closing a sale, then a sales assistant position might be just the job you’re looking for this year. Read More:...

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Client Experience: So Much More Than a Thank-You Card

  Client experience can sound a whole lot more fluffy than it is. Read More: Initiative To Say Thank You Putting time into making your service a start-to-finish, delight-inducing magic carpet ride of...

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Skills Required To Work in a Pakistani Call Center

As a BPO country, Pakistan is one of the fastest growing technology market in the world. Companies from the world are increasingly interested in outsourcing their development and contact centers to...

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Are You Using These 9 Sales Techniques to Increase Sales?

Increasing sales is the fastest way to grow your business. You have any better idea? We all want to start business and watch it grow quickly. There is no overnight success stories but increasing sales...

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